Welcome to GCW Media Services, one of the premier issue advocacy media planning and buying firms. From sweeping state ballot elections and swaying Capitol Hill to consumer and trade campaigns that educate and build awareness, GCW is without rival in the industry.
One of the top strategic media firms in the country, our expertise spans planning and buying for print, television, radio, outdoor and the Internet through cultivated industry relationships, cutting-edge resources and a responsive, agile team of media professionals in California and Washington, DC.
Owner/Media Director Cindy Winton has a stellar track record and a solid reputation for the strategic planning and aggressive negotiation behind winning media campaigns. Her experience in highly successful issue advocacy and ballot measure campaigns is unmatched.
Whether it’s one print ad in a regional newspaper, an integrated national branding campaign or a statewide ballot measure, our media planning and buying puts our client’s message in front of their audience in the most effective way. See what the power of strategic planning and targeted placement can do and put GCW’s media know-how to work for you.
The most compelling message will fall flat if it’s not heard. GCW Media Services utilizes the best tools to get the job done.
We’ll identify your target audience and find the best way to reach them, develop placement schedules and costs and craft a comprehensive plan to fit your objectives. We can provide detailed options and alternatives to find the right fit and the farthest reach for your budget.
GCW is aggressive about getting the best rates for you. Over the last 15 years, we have built strong industry relationships with our media outlets, negotiated special rates for our clients, and remain flexible and competitive with our commissions.
GCW takes your approved plan and makes it happen. Our team works to put all the pieces in place, down to the last detail; making sure your spot or ad is delivered where it needs to go on time.
GCW employs the best resources and tools to ensure our plans are built around most up to date, accurate information available. SQAD, Scarborough, Qualitap and Simmons Market Research help us define your target audience. Strata Media Buying puts our plans into action with cutting edge placement tools. And Nielsen and Arbitron rating services allow us to follow through detailed reports.
Los Angeles, CA 417 W. Foothill Blvd. #B-221 Glendora, CA 91740 (626) 335-6132
Washington, DC 701 8th Street, NW, Suite 400 Washington, DC 20001 (202) 393-3860
Copyright © 2007 GCW Media Services. All Rights Reserved.